Abstract

The study investigates the influence of social comparison on students'''' self-esteem and academic accomplishments within educational institutions. Festinger social comparison theory (1954) posits that individuals have the ability to evaluate their abilities, attributes, and achievements by comparing themselves to their peers. The role of intrapersonal communication the internal dialogue and thoughts individuals have with themselves is significant in shaping their self-esteem and behaviour. This research shows an extended understanding on “how university students engage in intrapersonal communication by analysing the interplay between social comparison, self-esteem, and academic performance” Employing a quantitative methodological approach, data are collected from a cohort of college students through the help of questionnaires. Participants are asked to respond to queries pertaining to their participation in social comparisons related to their academic performance. Statistical analyses using SPSS is employed to uncover associations among the variables. The primary goal of this study is to enrich insights into how social comparison influences college students'''' self-esteem and academic performance. Intensive social comparison has the potential to elevate self-esteem to levels that can influence academic achievement. The findings from this study have implications for educational institutions. Educators can promote students'''' overall welfare and academic accomplishments by recognizing the impact of social comparison on self-esteem and academic performance, they can implement strategies that nurture constructive intrapersonal communication.