INFLATION AND ITS INFLUENCE ON LONG TERM SAVINGS AND INVESTMENT BEHAVIOUR AMONG BLUE - COLLAR WORKERS IN MANUFACTURING SECTOR WITH REFERENCE TO CHENNAI

ICTACT Journal on Management Studies ( Volume: 11 , Issue: 4 )

Abstract

This study focuses on understanding how inflation influences the long-term savings and investment behaviour among blue-collar workers in manufacturing sector. Blue-collar employees are often limited access to financial resources and literacy due to their fixed income and are particularly vulnerable to the eroding effects of inflation on their purchasing power. The research aims to bridge the knowledge gap by examining how these workers perceive inflation and how it impacts their financial decisions regarding saving and investing for the future. To investigate this problem, a descriptive research design was employed. Primary data was collected through structured questionnaires distributed among 80 blue-collar employees selected using convenience sampling method. Secondary data includes academic literature, books and company websites. Data analysis was conducted using statistical tools such as percentage analysis, correlation analysis, and one-way ANOVA to identify trends, relationships, and significant differences across demographic groups and it concludes this study emphasizes the pressing need for tailored financial education and employer-supported planning tools to help blue-collar workers make informed decisions among inflationary pressures. Enhancing financial literacy, encouraging diversified investment strategies, and providing accessible financial planning resources can collectively improve the long-term financial security of employees.

Authors

S. Hari Prasad, S. Silambarasi
Rajalakshmi Engineering College, India

Keywords

Inflation, Savings Behaviour, Investment Strategies, Financial Literacy, Blue - Collar Employees

Published By
ICTACT
Published In
ICTACT Journal on Management Studies
( Volume: 11 , Issue: 4 )
Date of Publication
November 2025
Pages
2227 - 2230
Page Views
9
Full Text Views

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