PROMOTION OF INVESTMENT IN MICRO INSURANCE POLICY A STUDY WITH REFERENCE TO KOLLAM DISTRICT KERALA

ICTACT Journal on Management Studies ( Volume: 3 , Issue: 4 )

Abstract

vioft2nntf2t|tblJournal|Abstract_paper|0xf4ff11a9250000007647000001000900
The development of micro insurance in India not only depends on the product scheme and delivery system but also on generating the appropriate sub structure and motivating the performance of insurance agents. It is essential for programming the banks as significant delivery network for micro insurance and the banks could drive the process for the growth of the insurance in the rural. Currently, various NGOs and MFIs are also providing micro insurance policies apart from private and public insurance companies, whatever be the delivery system of micro insurance contact with potential clients or existing clients is necessary for the easy marketing of the policy and this is possible only by strengthening the existing agency force. The present paper examines the ways and means for improving investment in micro insurance policy with reference to Kollam district, Kerala State.

Authors

R. Neelamegam
Virudhunagar Hindu Nadars’ Senthikumara Nadar College, India

Keywords

Micro Insurance, Insurance Agent, Means for Improving Investment in the Policy

Published By
ICTACT
Published In
ICTACT Journal on Management Studies
( Volume: 3 , Issue: 4 )
Date of Publication
November 2017
Pages
597-600

ICT Academy is an initiative of the Government of India in collaboration with the state Governments and Industries. ICT Academy is a not-for-profit society, the first of its kind pioneer venture under the Public-Private-Partnership (PPP) model

Contact Us

ICT Academy
Module No E6 -03, 6th floor Block - E
IIT Madras Research Park
Kanagam Road, Taramani,
Chennai 600 113,
Tamil Nadu, India

For Journal Subscription: journalsales@ictacademy.in

For further Queries and Assistance, write to us at: ictacademy.journal@ictacademy.in