YOUTH ENTREPRENEURSHIP: MOTIVATIONS AND CHALLENGES
Abstract
India stands as one of the world’s fastest-growing economies, characterized by huge youth population. It remains a fertile ground for aspiring entrepreneurs, offering a land of opportunities for those who wish to start their entrepreneurial journey. However, amidst this promising landscape, Indian youth encounter two notable challenges. Firstly, there is a deficiency in soft skills essential for securing employment in the corporate sector. Secondly, there exists a gap in entrepreneurial abilities necessary for establishing and managing their own businesses. Youth entrepreneurship is on the rise globally, driven by a desire for innovation and self-determination. This paper highlights the motivations and challenges faced by young entrepreneurs. Using a survey-based approach with 100 participants aged 16 to 35, the study explores various factors influencing youth entrepreneurship. The study underscores the importance of entrepreneurial education, mentorship programs, and funding avenues, to nurture the potential of young entrepreneurs and foster economic growth.

Authors
Anjali Prajapati1, Jamuna Jat2, Mohd. Bilal A. Bhada3
Hubergroup India Pvt. Ltd, Gujarat, India1, SSR Institute of Management and Research, India2,3

Keywords
Youth entrepreneurship, Motivations, Challenges, Economic Growth
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Published By :
ICTACT
Published In :
ICTACT Journal on Management Studies
( Volume: 10 , Issue: 3 , Pages: 1717 - 1721 )
Date of Publication :
August 2024
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46
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